The Exchange
Market. Bar. Provisions.
Their story
The Exchange is NoDa’s newest local store and hangout. Offering a fresh take on your corner convenience store, they have thoughtful provisions as well the basics (milk, eggs, bread) for neighbors and visitors alike.
HOW WE’VE HELPED
We worked with Chef Kevin Samuel to define the vision, naming and brand identity for The Exchange, NoDa’s newest local market and watering hole. We worked with them to create their social media presence and launched PR to build the buzz around the opening of the new store.
Public Relations
- Media relations
- Press release writing, storytelling, outreach
- Influencer strategy
Social Media
- Guidance and overall consultancy
Branding & Design
- Collaboration with the team on naming the business
- Creation of logo and overall brand identity
- Design of print/tangible materials – signage, promotional