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OpenTap

Ballantyne’s premier beer destination

Their story

Hell yeah.

The beer at the end of your adventures. Pour it yourself.

HOW WE’VE HELPED

We worked with the ownership team to do a marketing audit, take over social media and website, support with branding and design and lead PR.

Consulting

  • Offer strategic guidance on the many goings on and events
  • Guide and connect to on-brand ideas, potential partners
  • Support philanthropic approach by connecting to strong opportunities

Public Relations

  • Manage and build thoughtful post-open PR strategy
  • Make sure events are covered, listed on meaningful sites
  • Secure and manage press interviews and placements

Social Media

  • Enhanced social media by leveraging stronger storytelling
  • Promote all the great events and activities on site
  • Drive engagement and awareness to the new concept

Content Creation

  • Create stronger social media/web content
  • Design on-brand items for use across platforms/to share with partners

Articles

August 31, 2023

Prost! Celebrate Oktoberfest like the Germans do at these Charlotte-area breweries

August 31, 2023

Weekly Trivia at OpenTap

August 31, 2023

Pour-fection

August 29, 2023

25 Charlotte Oktoberfest celebrations in 2023