Blinders
A sports lounge in South End with a big-ass screen, that opened this spring
Their story
Blinders is a sports lounge with the largest screen on the East Coast coming to South End, Charlotte, in spring 2025. It offers the best viewing experience in the Queen City, with a state-of-the-art audio system to match. Blinders isn’t your typical sports bar; it’s a lounge where guests can experience a plush interior, unmatched customer service, and delicious food and drink. The lounge will host events where guests can enjoy a dynamic and immersive viewing experience, such as screenings of popular games, finales, movies, and other streamed occasions.
HOW WE’VE HELPED
Black Wednesday is working with the Blinders’s team to create a launch strategy that includes public relations, marketing, social media, and branding.
Public Relations
- Build launch PR strategy
- Coordinate and document all coverage
- Manage all media interview setup
- Plan and execute a pre-opening friends and family and influencer event
Social Media
- Set up branded social media pages
- Create and publish hype/launch posts over the lead-up period to the opening
- Create educational and engaging social media content
- Manage community engagement
Graphic Design
- Menu design